Meg Whitman’s campaign staff must be confounded that the former corporate titan has lavished more than $100 million thus far on her quest to buy the California governorship, yet her tiny lead over Jerry Brown is well within the margin of error.
In contrast, Brown, who just released his first TV ad yesterday, has spent less than $1 million on his campaign as of Labor Day.
The purpose of heavy spending early in a campaign is to preemptively define one’s opponent negatively, thus knocking the opponent out of effective competition. Any credible big-spending candidate who has outspent her opponent by a stunning 100-to-1 margin should have generated a huge lead… say 15 points or more… and be cruising to easy victory in November.
But Democrat Jerry Brown and political neophyte Republican Meg Whitman are running neck-in-neck, which clearly indicates that Whitman’s campaign is in trouble.
Jerry Brown was likely dead-on correct when he told reporters yesterday, “People have stopped listening” to Meg Whitman… And there’s nothing worse for a political candidate (than) to have the voters stop listening. And she may have reached that point.”
Certainly, Whitman’s uncomfortably pretty campaign ads are content-free, and, as Brown described, have “had a numbing effect on voters.”
Apparently California voters aren’t as stupid as billionaire Meg Whitman believes.